ARTICLE: What Chris Brown Needs To Do Now...

ARTICLE: What Chris Brown Needs To Do Now...

We're sure all of you have seen the now infamous Chris Brown MJ Tribute at this year's BET awards; if not live, then (like us) online. And, despite controversy over whether his tears at the end were pre-meditated (which we do NOT believe - Chris isn't that good of an actor. That would have been Meryl Streep, Will Smith, Johnny Depp level of acting) - no one has denied that the performance was anything other than incredible, with many even lauding it as his 'redemption'.

It's been a great few days since for our boy, Chris, with his songs shooting up the charts, his songs getting heavy radio play and his name on everyone's lips. But, what is now most important, is how he should proceed from here. 

And, naturally, we have created a step-by-step plan of what he and his team should do next.

1. Speed-dial Darkchild, Stargate, RedOne, Bryan Michael Cox and Jermaine Dupri, head straight into the studio and bang out an album in a month. The Queen B made B'Day in two weeks; a month is more than enough time.
2. Select the perfect first single. This is of the utmost importance. The lead single can make or break an album - just ask Christina.
3. Hire the incredible Joseph Khan (Britney - Toxic, 50 Cent - Ayo Technology, Lady Gaga - LoveGame, CB - Crawl... we could go on) to direct the video.
4. Release the single on download three weeks after the video is released.
5. Do an extensive, nation-wide radio tour. BUT NO PERFORMANCES (see next bullet point).
6. Make sure MTV has you perform on the VMAs - preferably somewhere in the middle of the ceremony. Not too early that there's no anticipation for your performance, but not too late that people switch off mentally (as they tend to before the final performance) before you come on. Oh, and make sure you SLAY. The VMAs is free promotion - it has a huge audience and, if you do it right, your performance will be raved about for the next few days. A win-win situation.
7. NOW, after the most important performance of the single is done, visit every big talk show - we're talking Leno, Letterman, Degeneres, Kimmel, Fallon, The Mo'nique Show, The George Lopez Show and - if possible - get on Oprah. Basically, you should talk and perform on every show going that week. Also visit GMA and The Daily Show, just to be on the safe side. Plug your soon-to-be-released album - and any other upcoming projects you have - shamelessly. Who cares what they think? You'll soon be laughing all the way to the bank. Again.
8. The next week, the single should climb to the top 5 on the BB100 - preferably the top spot, if you play your cards right.
9. Release your album one or two weeks after the VMAs - no later (the hype will have died down).
10. If you've done all of the above, your album should debut at #1 with incredibly high first week sales.
11. Rinse and repeat for the second single - debuting its video four or five weeks later, depending on where the first still is on the charts.
12. Enjoy the second single's success.
13. Rinse and repeat for the worldwide audience.
14. Enjoy the same success worlwide.
15. Release the third single worldwide - simultaneously. By now, promo should be dying down (see next bullet point).
16. Start planning and talking about your world tour. It's essential that promo dies down just a little prior to the tickets' release - you want people to miss you and be dying to see you slay live.
17. Sell out worldwide. Win multiple awards. Have every award show begging you for a performance. And, the ultimate accolade, a Rolling Stones cover.

We guarantee you, Chris, that if you follow this plan meticulously, nothing - NOTHING - can go wrong. And you'll be enjoying your position in Forbes 100 top ten by this time next year.


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